Standing out from your competitors is more important than ever in these tough economic times. With shrinking budgets and outlets for advertising, customized bags provide an important means of communicating with customers.

Personalizing your packaging with a logo or company name publicizes that logo and name as customers carry and reuse their shopping bags. It’s an easy way to engender customer loyalty and create a positive brand image. A custom bag becomes more than post-sale packaging, it is sale-generating advertising.

We’ve all seen iconic images of chic shoppers carrying armfuls of bags from designer stores. but you don’t have to be Fifth Avenue store to reap the benefits of customized bags. With modern printing methods, its easy to print clearly and boldly on a variety of bag types, from bright frosted plastic shopping bags to simple natural kraft paper merchandise bags. You can use the logo you made for your storefront or website and place it on the bag or bags of your choosing, with an order of as little as a few hundred bags. Don’t have a logo? Use a contemporary font to personalize bags with your company name.

The ability to print just a few customized bags provides an opportunity to accent your special event, promotion, or private occasion. Customized bags make great give-away carriers for trade show booths, containers for conference info packages, or even keepsakes for weddings or parties.

S.Walter Packaging now makes it easier than ever to embark upon your own custom bag program with a new online Bag Builder. In a couple simple steps you can explore, visualize, and create the ideal customized packaging. Choose from our top bag styles, sizes, and colors; select ink or hot stamp printing; and quickly upload text or images to get a fast low-price quote for your custom bags. Check out the Bag Builder today and watch as custom bags carry your brand further.