In days gone past, businesses looked at Black Friday (the day after Thanksgiving) as a make or break day for retail sales. The day after Thanksgiving is the official start of the holiday shopping season, a period when stores do a good amount of their sales for the year. But with the arrival of the internet as a major sales tool, business have noticed another consumer trend: Cyber Monday, the day after the Thanksgiving weekend, a peak time for online sales.

Now S. Walter Packaging is helping you save more on your online shopping with a special Black Friday * Cyber Monday sale. From November 26 through November 30, 2010, you can find amazing savings of up to 60% off many products.

S. Walter is here to serve you the Friday and Monday after Thanksgiving with expanded holiday hours and our warehouses throughout the country, we are equipped to help you with your last minute packaging needs. Call S. Walter today (Monday to Friday, 8:00 am to 8:00 pm) and speak to our product experts! 1-800-523-8888. Or visit us at swalter.com to browse our amazing product selection, find web exclusives, and much more!

Here’s some Black Friday etymology: The term “Black Friday” for the day after Thanksgiving has been traced to police and reporters in the 1960s in Philadelphia (where the S. Walter Packaging Corp. headquarters is located). It was used to describe the havoc caused by vehicular and pedestrian traffic as people flocked to the city’s shops. By the late 1970s, the term had gained national recognition. With the increased recognition for the term came a new explanation for its meaning: Black Friday represents the day when retailers yearly profits turn from the red (losses) to black (profit).

As consumers turned more and more to the internet for their holiday shopping, businesses noticed that it was the following Monday when they saw a peak in online sales. People returned from their holiday weekends and started shopping for the holidays at their desktops. Shop.org invented the neologism Cyber Monday to reflect this trend.

As these days have become part of the holiday vernacular, companies have begun offering Black Friday sales and online Cyber Monday promotions. It is in this spirit that we are offering a Black Friday * Cyber Monday Retail Packaging Sale. Check out the Closeout section of our website for huge savings off products from all departments, including bags, boxes, gift wrap, and tissue paper. We have everything you need for your holiday sales rush. Get it now and let the holidays begin.