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Small (Business) Data: How to Use It!

Nov 30, 2015

Many small and mid-size businesses, particularly retailers, are tapping into customer histories and using social media reports to discover buying trends when planning their holiday marketing strategy. Although the term “big data” might seem daunting, there is plenty...

Small Business Advice: How to Survive Black Friday

Nov 20, 2015

Black Friday is just around the corner! With a growing emphasis on supporting local businesses and “Small Business Saturday,” modest-sized shops, stores, and restaurants not only need to be prepared for increased sales on November 27, but they need to get the word out...
Innovative Marketing Tips for Small Retailers

Innovative Marketing Tips for Small Retailers

Nov 16, 2015

Guerrilla Marketing: noun; innovative, unconventional, and low-cost marketing techniques aimed at obtaining maximum exposure for a product. By its very definition, guerrilla marketing techniques lend themselves well to creative and motivated small business owners. If...

Holiday Tech Tips for Small Businesses

Nov 5, 2015

Retail sales are expected to hit record highs this holiday season. Since a large number of these sales will take place online, it is important for retailers to be prepared for any issues that might arise this holiday season. Read on to learn three tips for small...

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