Retail Case Study: Three Things That Make Warby Parker Stand Out
Warby Parker is one of the most significant e-commerce retailers today. While the prescription eye wear brand is young (founded in 2010), it has catapulted to the forefront of the retail industry and has begun building a brick-and-mortar presence. What is it about the...
New Study Shows Branded Packaging Makes Huge Impact on Consumers
A 2016 study by Dotcom Distribution, Driving Customer Loyalty With Fast Delivery and Quality Packaging, has effectively surveyed consumers and found that much of what drives them, relates back not just to the product, but also to the aesthetic quality of the brand....
Retail Trade Groups Forecast Increased Holiday Shopping Sales for 2016c
As the holidays approach, they bring with them one of the largest shopping seasons of the year. According to two separate retail trade groups there’s good news on the horizon for retailers: consumers are estimated to spend more, and spend it faster despite...
How Entertainment and Retail Go Hand-in-Hand
The landscape of retail is ever-evolving. There is a current tension showing that while e-commerce grows and grows, the physical storefront still absolutely matters to customers. Sure, it’s changing – brick-and-mortar stores are increasingly becoming smaller in...