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Eight Tips for Marketing Your Small Business

Eight Tips for Marketing Your Small Business

May 18, 2017

Marketing your business is an important part of owning a business, though it is often overlooked. Without marketing, you won’t have customers and your business could fail. With the right marketing plan, your business will stay consistently busy. Here are some tips for...
Why Color Psychology in Your Branding + Packaging Matters

Why Color Psychology in Your Branding + Packaging Matters

Apr 6, 2017

Recent scientific research of the impacts on colors in marketing activities reveals that 60 to 90 percent of the consumer’s decision about a product is based on colors.  When it comes to communicating a brand’s function and a package’s appeal, color is one of the most...

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