IKEA puts the “Real” back in Reality
Scroll through most social media today and you’ll find delightfully composed images of manicured gardens, perfectly frothed lattes, and the effortlessly styled “shelfie”– a photo of your prized positions artfully arranged on a shelf-like surface – now almost as...Lessons from Wal-Mart
Success in e-commerce has come naturally to many small and large retailers. However, such success seems to be forever evading one of the top retailers in America, Wal-Mart. The store’s online retail sales growth has been dropping steadily since the beginning of...What can small retailers learn from an NBA team?
You may think that your small retailer has little in common with the Golden State Warriors. But let’s look closer at the lessons that can be gleaned from their corporate culture and their commitment to stay connected to fans via technology. Recently the Golden...