How to Get the Most Out of Visual Merchandising

How to Get the Most Out of Visual Merchandising

In the world of retail marketing, competition is fierce. Not only does everyone have access to selling the same products, they all use the same means of advertising, from newspapers ads to social media. It seems that the only way to get ahead is to spend more money in...
Three Retail Trends Impacting Businesses This Year

Three Retail Trends Impacting Businesses This Year

We are well into 2017 at this point, and a number of retail trends have emerged that impact small and large businesses alike. In an increasingly changing and unpredictable US retail landscape, staying on top of the trends and adjusting your business strategy is...
2017 Small Businesses Strategies

2017 Small Businesses Strategies

If you are a small business owner, you know it takes a lot of work to stay ahead of the game. With so much competition out there, finding ways to stand apart from the crowd is challenging and will certainly keep you on your toes. Here are a few small business...

Retail Trends: Shoppers Want Experiences, Not Just Stuff!

There’s a shift happening in the hearts and minds of shoppers across the country. Instead of finding new and improved things to buy, they’re seeking out new experiences to remember. While retailers from Urban Outfitters to Macy’s and Bed, Bath and Beyond saw slumping...

Small (Business) Data: How to Use It!

Many small and mid-size businesses, particularly retailers, are tapping into customer histories and using social media reports to discover buying trends when planning their holiday marketing strategy. Although the term “big data” might seem daunting, there is plenty...