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Retail Trends: Pantone’s 2017 Color of the Year

Retail Trends: Pantone’s 2017 Color of the Year

Apr 27, 2017

Colors can impact our mood and how we feel about a certain product, display, packaging collection, you name it. Retailers who identify and tap into that frame of mind will have a distinct advantage over their competition. Pantone Color Institute forecasts color trends...
Connect with Shoppers through Innovative Experiences

Connect with Shoppers through Innovative Experiences

Mar 30, 2017

One of the most popular trends of the past year has been how brick-and-mortar retailers are revamping the experiences they provide for customers. Anyone can sell an item, but the companies that last are the ones that invest in crafting a unique story that connects...
How Entertainment and Retail Go Hand-in-Hand

How Entertainment and Retail Go Hand-in-Hand

Nov 10, 2016

The landscape of retail is ever-evolving. There is a current tension showing that while e-commerce grows and grows, the physical storefront still absolutely matters to customers. Sure, it’s changing – brick-and-mortar stores are increasingly becoming smaller in...

The Millennial Shopper

Jul 1, 2016

Millennials,  aptly named because the majority of this population reached adulthood around the year 2000, represent 25% of the American population and possess more than $200 billion in purchasing power annually. Retailers are looking for way to attract this...

Retail Trends: Shoppers Want Experiences, Not Just Stuff!

Feb 1, 2016

There’s a shift happening in the hearts and minds of shoppers across the country. Instead of finding new and improved things to buy, they’re seeking out new experiences to remember. While retailers from Urban Outfitters to Macy’s and Bed, Bath and Beyond saw slumping...

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