A recent study shows that nearly two-thirds of adults in the U.S. use social media. Retailers, from large multi-nationals to small regional shops, utilize sites like Facebook, Instagram, and Pinterest to promote their brands. These sites not only allow retailers to...
In a world where e-commerce has a larger presence than ever before, the way in which retailers approach their packaging is more important than it ever has been. It’s important to give your online customers the same feeling and treatment they would receive if...
With the increase in competition from online retailers, brick and mortar establishments are learning to think outside the box in order to grab their customer’s attention. What is one form of brick and mortar that many argue will never go away? The food &...
Millennials, aptly named because the majority of this population reached adulthood around the year 2000, represent 25% of the American population and possess more than $200 billion in purchasing power annually. Retailers are looking for way to attract this...
Success in e-commerce has come naturally to many small and large retailers. However, such success seems to be forever evading one of the top retailers in America, Wal-Mart. The store’s online retail sales growth has been dropping steadily since the beginning of...
You may think that your small retailer has little in common with the Golden State Warriors. But let’s look closer at the lessons that can be gleaned from their corporate culture and their commitment to stay connected to fans via technology. Recently the Golden...
